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Families

Scope attributes to different product types

Families let you scope attributes to different types of products. Clothing and Beauty products need very different attribute sets — Clothing might need "Material" and "Size Guide", while Beauty needs "Ingredients" and "Skin Type".

Each product belongs to at most one family, and a family's attributes only appear on the products assigned to it.

Product-level

Families are assigned at the product level. When you assign a product to a family, all its variants and SKUs inherit that family's attributes — assign a jacket to "Clothing" and every colour variant and size SKU shows the Clothing attributes.

Why use Families

Cleaner product views — only the relevant attributes show for each product type, so your team isn't scrolling past "Ingredients" when editing a jacket.

Family-specific AI instructions — give an attribute different generation instructions per family. A "Description" can emphasise fit and style for Clothing and benefits for Beauty.

Better organization — group products by type and manage their attributes together.

Finding Families

Click the cog icon in the top-right corner to open Settings, then select Families from the sidebar.

Families overview showing existing families and unassigned products

The page lists your families with the number of attributes in each. If any products aren't assigned to a family, Emfas shows how many and offers to assign them automatically.

Creating a family

Create a family from the Families page — use the + in the top-right, or the Create family button when you don't have any yet. A family just needs a name; an optional description helps your team remember where it's used.

Creating a family doesn't assign any attributes yet — you choose those in a separate step.

Choosing a family's attributes

Open a family and use the Edit menu → Edit attributes (or the Select attributes button when the family is empty) to pick which attributes belong to it. Search, tick the ones you want, and save.

For example, give "Clothing" the Material, Size Guide, Care Instructions, and Fit attributes — only Clothing products will show them. Changes apply immediately to every product in the family.

Attributes can belong to multiple families. "Description" might be in both Clothing and Beauty, with different AI instructions for each.

You can also manage this from an attribute's settings page — open any attribute and use the Families section to add or remove it from families.

Assigning products

Emfas can assign products for you. When products aren't in a family, the Families page shows how many are unassigned alongside an Assign automatically action — Emfas analyses each product's name and data and places it in the best-matching family. This is ideal after adding families to an existing catalog, where you'd otherwise assign thousands of products by hand.

You can override any assignment manually: open a product and change its family.

Products belong to one family at a time. Changing a product's family updates which attributes are visible for it and all its variants and SKUs.

Editing and deleting

A family's Edit menu gives you:

  • Edit family — rename it or update its description.
  • Edit attributes — change which attributes belong to it.
  • Remove family — delete it. Products in that family lose their assignment and show all available attributes again; the attributes themselves aren't deleted.